Brand Foundation
Our Why (Purpose)
To be the voice of the people who matter, so the people most affected by decisions shape what comes next.
Mission
Helping the doers do better for those they lead.
Business statement
DORIS is in the business of Human Ecology, studying how people actually experience the environments and systems where they live and work, and using that data to help leaders make better decisions about what comes next.
Core promise
We help you move from complex, emotionally charged problems to shared clarity and actionable decisions that your people can see themselves in and support.
Core Values & Behaviors
Lead with Listening
At DORIS, inclusivity is paramount both internally and externally. We know, we don't know everything, and the solutions to complex problems lie in the minds of the people with whom we work. Ultimately, people don't care about what we know until they know we care, and we believe that starts with listening.
In practice, we seek representation from all voices and approach every conversation with curiosity.
Hungry Yet Fed
This value is taken both literally and figuratively at DORIS. Literally, we are always hungry and looking for ways to break bread together. Figuratively, we are confident in what we already know AND always strive to learn more.
In practice, we bring strong expertise, yet still show up as learners, testing assumptions, inviting pushback, and using each project to refine our craft.
Intellect + Wit
We are smart and we know it (clap your hands), and seriously, we have the pedigree to show it. However, it does not matter what you know if you cannot share it with everyone. The intersection of intellect and wit is what makes us approachable. Playfulness does not undermine our expertise.
In practice, we translate complex systems into clear visuals and stories, use humor and humanity throughout our work, and never hide behind jargon or formality.
Ambiguity + Grit
DORIS is confident in the face of uncertainty. We do not know how everything works, but we will show up with tenacity to figure it out.In practice, we sit with leaders in the ambiguity, name tensions and trade-offs, and iterate with stakeholders until decisions and next steps are concrete.
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